Neglect the identity of the Dominican Republic to the limit. Output is not chauvinism, but fully conscious of our responsibilities. We undertake disquisitions of foreign experiences, but they are simply spaces for reflection, familiarization exercises generic aspects of any economy. From this proviso affirm that the Dominican Republic holds its own identity. I do not mean folk aspects, well known and discussed ad nauseam. We aim to economic resources available to the country, in many cases poorly developed enormous potential.
There is the principle in marketing that says unequivocally that the production criteria are determined by the market. Big mistake. The production is the direct reaction to the economic possibilities available to the island, like it or not like. The business sense is set by the production that remains is to locate the market and "ways"-introductions with higher penetration opportunities. In this regard, we must be broad and creative with the markets and tastes.
We need to discover our identity cries economic, that is the starting point for interacting with the outside world. The most illustrative example for the ostensible big commercial hit in Japan in the American market. U.S. complains about the imbalance in the trade balance with Japan. Exports Japan in Yankee territory are much higher. The Japanese claim that Americans do not know on their markets. Economic identity Things have not been able to grasp clearly the son of Uncle Sam.
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